Woodworking Business - You Must Specialize In A Niche To Succeed

Woodworking business is a broad subject that will need you to be specific if you want to get the good profits. Woodworking  business can cover anything from making toys all the way to furniture and more. With such a broad subject, you need to be very clear on the kind of business that you need to do. You need to have a niche. A niche in this case will mean that you need to identify the parts that are not adequately covered in the woodworking business and maximizing your efforts in the same.
Your niche will need you to first identify the areas that are not covered. For instance, if it is the garden benches, you must take into account if people within your locality have gardens. If they do, check the kind of gardens that they keep. In most cases you may realize that even when they have the garden benches, they do not have good benches. With this in mind, you can then get to provide them with good benches. Another case in mind is the toys for children. You need to carefully determine if you have children in your area. If you do then you will definitely not go wrong by making toys for sale.
Having a niche is very important for then you will be able to know the right kind of SEO techniques to use. Know that in order to have good recognition in the internet, using the optimization methods is a must. The SEO knowledge will help you attract the right kind of traffic to your website.
Without a niche to guide you, somewhere along the way you will lose focus. You need to have your eyes set on the ball. The ball in this case will mean the right kind of woodworking business projects. You should take extra caution when looking for a niche for your woodwork. Make sure that the project you decide to indulge in is the best for you. Some projects will need you to have power machines and others are easy to do with simple hand tools.
In business, having a sense of direction is always positive. It is also easier to have a plan to follow that will always tell you the stage that you are in, in your business. Niche marketing is very important for your business. Make sure that you identify the right kind of niche before you even begin buying your tools.

Teaching Woodworking Can Educate the Instructor

I was in the shop last night helping a friend with a project for a college design course. The course required her to carry a furniture piece through the construction phase but seems they didn’t do a lot of teaching on that part and my friend has no woodworking background. I was happy to help  with woodworking business (and do a bit of teaching along the way), though as we progressed it was me who ended up learning – or rather, re-learning.

The furniture piece is a small wall-hung wine and liquor storage cabinet made of plywood. She had purchased ½” birch ply from one of the big-box stores so it was pre-cut into 24” x 48” pieces. We cut everything to size on the table saw, taking the opportunity to discuss the best yield of the pieces (college students like to save money, of course), and then started to assemble the small piece with nailed butt joints.

As I attached the last side, everything fit but I had to force things into place. We stopped and spent five minutes measuring then checking for square. And there was the problem, I had forgotten one of the cardinal rules of woodworking business: Never trust a factory edge – or in this case, a factory corner! I had trusted that the pieces were square and ended up with two sides that were both 1/8” out of square on one end. I started to blame the store, but I knew it was me that had made the mistake. To make things worse, I had assembled the cabinet with the bad edges opposing one another with woodworking business. So while everything lined up, there was a twist to the cabinet that Escher would appreciate.

So, the moral of the story is even though you’ve been doing something for decades, don’t forget what you know! Take the time to do it right…rather than spend the 30 minutes I’m going to need to knock things apart and square it all again. Glad it was such a small piece that it didn’t need glue!

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